Discover All of the Fundraising Courses You Need

Relevant and organization-changing fundraising courses from nonprofit leaders. You can become the fundraising leader you want to be with these premium courses. Discover all of the nonprofit courses available on Want to see all of the courses and other resources, such as fundraising templates, available? Go to the My Courses page.

Expert Advice: Media in the Midst of Crisis

Marketing guru Phil Cooke shares his expert advice on how to position your brand (your promises to your constituents) during any crisis. Glean practical, easy-to-implement ideas you can execute immediately to amplify your organization’s unique voice.

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Development Tool

Expert Advice: Making the Most of Radio as a Development Tool

Media expert Paul Goldsmith talks about the often-overlooked but powerful platform of radio in advancing your nonprofit’s mission and your donor base. Learn how to assess if radio might fit into your mix of communications and development platforms.

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Expert Advice: Positioning Your Brand Through Challenging Times

Times of unrest and crises are often the best time to make needed changes to how you share your organization’s story and deepen donor relationships. Join Ideation Founder & CEO Charles Lee as he shares the latest thinking and best practices from the frontlines of corporate and nonprofit brand management.

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Key Donors

Expert Advice: Distinguishing Your Organization with Key Donors

Distinguishing your organization’s mission is key to attracting and retaining donors. Join Kristin Hammett, Director of Ministry Services at The Signatry, as she shares best practices and easy ways to ensure you’re setting your organization apart in the minds of donors.

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Year End Fundraising Toolkit

Building an end-of-year fundraising plan can feel overwhelming. It’s the most important quarter for most nonprofits’ contribution revenue. Build your year end fundraising strategy.

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Donation Turn Down

Do You Ever Turn Down a Donation?

There are times we will need to walk away from a donation. Explore the key reasons a gift might not be in your organization’s - or the donor’s - best interests.

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Executive Director

Executive Directors Managing Major Donors

Working with major donors is a key part of an executive director’s role at most organizations. But how much time should a leader plan to spend on fundraising? Learn the recommended time balance for your organization.

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Major Donor Rep

What to Look for When Hiring a Major Donor Representative

A major donor rep who isn’t the right fit for your organization and its mission is a painful and costly mistake - one that many of us have made. Explore the most important factors in making the right hire.

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Art of asking

The Art of Asking

How do you know when to make a funding request of a prospective major donor? How do you ask? Explore the four-stage process that can guide your relationship building, your assessment of a donor’s readiness, and how to make “the ask.”

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What to Talk About

What to Talk to Donors About

How do we make the most of our time with prospects and donors? Learn key strategies and questions to help uncover their driving passions and where they can best engage your mission

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Donor Objections

Overcoming Donor Objections

In this Quick Win course from Tim Smith, learn how to address major donor objections to get the donation.

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Non-Routine Leadership

Leaders are facing an increased need to handle non-routine situations and work. As the complexity of today's nonprofit environment continues to increase, you'll need to learn how to deal with new circumstances. Jeremy Reis discusses non-routine leadership with Alloy CEO Jeff Dickson.

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Do not mail

How Do We Handle “Do Not Mail” Requests from Major Donor Reps?

There are times when a major donor representative is afraid of over-communicating with people on a caseload and compensate by removing the donor from all communications. This is a mistake. Learn what you should do instead.

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How Do I Talk About Planned Giving with Donors?

Planned giving is a difficult topic to discuss with donors. But there are ways to make it an honoring conversation. In this Quick Win, Tim Smith explains how to broach this topic, what to say, and how to motivate a donor to take the next step in planned giving.

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Cut the Jargon

Jargon is any word that is used in place of a simpler concept, something we use only at our nonprofits or within the nonprofit industry. In this Quick Win, Jeremy Reis will teach you how to cut the jargon from your donor communications.

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Executive Director’s Role in Fundraising

The nonprofit organization's executive leader has a crucial role to play in major donor fundraising. In this Quick Win video from Tim Smith, you'll learn how to involve your chief executive in your fundraising and make an effective use of his or her time.

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How to Use a Free Tool to Grade Readability of Your Fundraising Appeal

Your fundraising appeals need to be readable to convert. Testing has shown that the copy should be readable at about a grade level 7. But how do you write at a grade level 7? In this tutorial, you’ll learn how to use a free tool, HemingwayApp.

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Tell a Story of One Person to Improve Your Fundraising

Learn how to tell a story of one person in your fundraising appeal in this Quick Win from Jeremy Reis. This is a powerful concept in fundraising and is the secret to fundraising success for so many organizations.

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How Should Board Members Support Major Donor Fundraising?

Learn how to engage your nonprofit organization's board of directors in major donor fundraising in this Quick Win video from Tim Smith.

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Fundraising in a Crisis

How do you fundraise in a crisis? A pertinent topic for what's going on in today's world, Tim Smith and Dale Berkey explore how to retain funding for your nonprofit through an economic or global crisis.

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