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About Jeremy Reis

Jeremy Reis is the Senior Director of Marketing at Food for the Hungry, an international relief and development organization headquartered in Phoenix, Arizona. Jeremy serves on the Advisory Council for Christian Leadership Alliance, an alliance of more than 6,000 mission-focused Christians who lead in today’s high-impact Christian nonprofit ministries, churches, educational institutions, and businesses. His aim is to help all nonprofits take advantage of technology solutions to improve donor experience and fundraising. Jeremy is the author of Magnetic Nonprofit and Raise More Money with Email.

We Miss You! How to Make a Lapsed Donor Fall in Love Again

Lapsed donors are one of the best sources for boosting your income. Lapsed donors are those who haven’t given in a period of time, most organizations consider a donor lapsed after 12+ months. A lapsed donor once gave to your organization, so he has both familiarity with you and also overcome the hurdle to give you a gift. 

By |2019-10-27T14:35:20-04:00October 27th, 2019|Categories: Donor Communication, Intermediate|Tags: , , , |0 Comments

10 Great Ideas for Giving Tuesday 2019

Giving Tuesday is December 3, 2019, the day after Cyber Monday. On Giving Tuesday, people are encouraged to donate to their favorite causes. Giving Tuesday has grown a lot the past few years and many organizations are now running specific Giving Tuesday fundraising campaigns. Here are ten great ideas for you to adopt this Giving

By |2019-10-27T14:44:54-04:00October 18th, 2019|Categories: Fundraising, Intermediate, Marketing|Tags: , , , |0 Comments

Simple 4-Step Process to Reactivate Lapsed Nonprofit Donors

Lapsed donors have an advantage over acquiring new donors: they've already made the decision once to give to your organization. A lapsed donor is someone who hasn't given in a defined period of time, most organizations set the criteria to 12+ months without a donation. Reactivating a lapsed donor is often cheaper than acquiring a

Episode 31 – Setting Annual Fundraising Goals to Meet Your Strategy

Your nonprofit organization’s strategy determines the direction of where your organization is headed and the scope of what you’ll do. It is the thing that determines what your limited resources will accomplish for your beneficiaries, donors, and other stakeholders. How do you create goals to help you achieve your strategy?

By |2019-05-29T12:17:10-04:00May 29th, 2019|Categories: Intermediate, Podcasts|Tags: , , , , |0 Comments

Tell a Story of One Person to Improve Your Fundraising

Great fundraising is about one person, not a bunch of people. Great fundraising is about a single person who needs the donor’s help, not the cause we’re fighting for. Learn how to tell the story of one person to improve your fundraising.

How to Use a Free Tool to Grade Readability of Your Fundraising Appeal

Your fundraising appeals need to be readable to convert. Testing has shown that the copy should be readable at about a grade level 7. But how do you write at a grade level 7? In this tutorial, you'll learn how to use a free tool, HemingwayApp.