Tell a Story of One Person to Improve Your Fundraising

Great fundraising is about one person, not a bunch of people. Great fundraising is about a single person who needs the donor’s help, not the cause we’re fighting for. Learn how to tell the story of one person to improve your fundraising.

Major Donors Want to Be Valued

Major donors want you to be effective and efficient — but most of all, they want to know you understand and value their partnership. Relationships are key for any fundraiser. Donors want to feel like they have a relationship with your nonprofit, they don’t want to feel like it’s just a transaction.

By |2019-03-18T13:44:30-04:00March 18th, 2019|Categories: Beginner, Donor Communication|Tags: , , , |0 Comments

Don’t Let Comparison Kill Your Creativity

Don’t let comparison kill your creativity. Do you look at the work of other organizations and get jealous? It's happened to me. I look and think "we should do it like that!" In fact, what you're doing, may be just right for your donors and your organization. Stop comparing yourself to others.

Best Nonprofit Annual Reports 2019

Your annual report is an opportunity to showcase the impact your donors have made on the lives of the people you serve. Your nonprofit annual report should be focused on your donors and tell stories of impact. Many organizations tailor the annual report too much towards bragging about accomplishments instead of demonstrating impact. The annual

12 Things You Must Give Up to Become a Successful Fundraiser

Becoming a successful nonprofit fundraiser isn't just about what you need to learn or do, it is also about what you need to give up. For 14 years, I volunteered as a football coach in various levels from 5th and 6th grade through high school junior varsity. Each season, I started the team with the

By |2018-12-03T16:52:39-04:00December 3rd, 2018|Categories: Beginner, Fundraising|Tags: , , , , , |0 Comments

Episode 020 – Donor Psychology – What moves someone to donate? Part 2

In this second part of a two part series on donor psychology, you will learn the reasons why people give. Jeremy has identified 15 different psychological triggers that moves someone to donate to your nonprofit. In this episode, Jeremy explains the second 7 motivations, or donor psychological triggers, that help someone make a decision to give to your nonprofit.

By |2019-01-05T00:39:14-04:00September 4th, 2018|Categories: Beginner, Podcasts|Tags: , , , |0 Comments

Episode 019 – Donor Psychology – What moves someone to donate? Part 1

In this second episode of a special series of fundraising education, you will learn donor psychology and the reasons why people give. Jeremy has identified 15 different psychological triggers that moves someone to donate to your nonprofit. In this episode, Jeremy explains the first 8 motivations, or donor psychological triggers, that help someone make a decision to give to your nonprofit. This is a fascinating look at why people give and how you can change your messaging or produce events that create more donors. For major donors, general donors, and monthly donors.

By |2018-10-15T15:01:52-04:00August 21st, 2018|Categories: Beginner, Podcasts|Tags: , , , |0 Comments