We Miss You! How to Make a Lapsed Donor Fall in Love Again

Lapsed donors are one of the best sources for boosting your income. Lapsed donors are those who haven’t given in a period of time, most organizations consider a donor lapsed after 12+ months. A lapsed donor once gave to your organization, so he has both familiarity with you and also overcome the hurdle to give you a gift. 

By |2019-10-27T14:35:20-05:00October 27th, 2019|Categories: Donor Communication, Intermediate|Tags: , , , |0 Comments

Are You Bothering Your Donors?

Why are we afraid we're "bothering" donors? We ask questions like "how soon is too soon to ask for a second gift?" or "best practices say I should wait nine months for a second gift, what should I communicate before then?" Can you imagine a meeting at Amazon where executives debate like this, "We should